Frequently Asked Questions
Have you ever had a question and either didn't know where to find the answer or were too afraid to ask? If so, you've come to the right place.
As the name would suggest, this section is a compilation of answers to the questions our clients commonly ask. Here you'll find answers to common questions our clients ask. Just start by following one of the links below.
- What is HD printing?
- How much does the HD printing cost?
- Will the HD printing make bad art good?
- Is it that much better than the 175-300 line screen my current printer uses?
- Do I have to do anything different to my files?
- Will the HD process take longer to get my finished product?
- How long does it take for you to complete my order?
- What is a "proof"?
- Why do I need to look at a proof if I've already given you everything I need to have done?
- Do I still need to approve a proof if I bring my work in on disk?
- How do I go about getting an estimate from you?
- What is HD printing?High definition printing uses second generation Frequency Modulation screening or FM which places tiny dots of ink spread randomly across the image surface. Which gives it far better resolution that traditional AM screening used by most print shops. Kodak Staccato software is advanced, second-order FM screening technology. Leveraging a 10,000 dpi laser, Kodak Squarespot thermal imaging technology delivers the resolution Staccato screening requires to reproduce very fine screen in a reliable and practical manner for routine daily print production.
- How much does the HD printing cost?You would think that a process that delivers such stunning results would be much higher than traditional print, but our streamlined state of the art direct to plate high def system allows us to keep costs down. In most cases it is comparable to the pricing you currently pay for traditional print.
- Will the HD printing make bad art good?No it won't! If you have high quality files then HD printing will look spectacular. If you have low res files you will have low quality print no matter where or what kind of printing you have done.
- Is it that much better than the 175-300 line screen my current printer uses?We would love for you to hold one of our printed pieces up next to any other printing you have so you can see the difference for yourself.
- Do I have to do anything different to my files?No! If you follow our industry standard quidelines your files will be ready for HD.
- Will the HD process take longer to get my finished product?No! In some cases the HD process will actually speed the process a little due to faster drying times giving us the ability to handle your project sooner after the printing is complete.
- How long does it take for you to complete my order?
The amount of time needed to complete a print job can vary depending on stock, folding, scoring, binding, and the quantity of the job. We strive to complete all jobs as quickly as possible and often beat the needed turn around time. We do welcome rush jobs for an additional fee which will vary depending on the job.
- What is a "proof"?
A proof is a way of ensuring that we have set your type accurately and that everything is positioned according to your requirements. Typically, we will produce a proof which will be sent to you online or printed on paper which can be viewed in our store or delivered to you in person.
On multiple color jobs, we can produce a color proof on our color output device to show how the different colors will appear.
- Why do I need to look at a proof if I've already given you everything I need to have done?
We employ human beings to produce your work and, last time we checked, humans are not perfect. Your approval on the final proof is assurance that you have looked over every aspect of our work and approve it as accurate. It benefits everyone if errors are caught in the proofing process rather than after the job is completed and delivered.
- Do I still need to approve a proof if I bring my work in on disk?
It is not uncommon for a customer to drive across town to their trusted printshop or overnight a disc several hundred miles to discover that the disc provided contained incorrect files, missing photos or the disc was blank. We strongly suggest that customers double check their discs or memory sticks that all of the required contents are included.
- How do I go about getting an estimate from you?
Well, since you are here, we would suggest you use our online estimate request form. Otherwise, the best way to ensure that we get all the information necessary to do an accurate quote, give us a call and talk with one of our customer service representatives.
